FOCUS Conference Sponsorship Information

This page is your one-stop shop for all sponsor information as you prepare to join us at conference. If you have any questions, please email us at [email protected].

Get a feel for what it's like to be a sponsor! Watch our video.

Booth Details

Each 10’ x 10’ booth will be furnished with (1) 6'x30" skirted table, (2) folding chairs, (1) 7"x44" booth ID sign, (1) waste basket with liner.

Please ensure your exhibit does not exceed the 10' x 10' booth space due to fire safety and traffic flow.

The exhibiting company offers additional rental options to make your space more unique. Those options will have an applicable charge. For more information, contact us at [email protected].

If you are planning to bring in large quantities of coffee or hot food, it will need to be purchased through the Convention Center. No outside hot food will be allowed; candy is acceptable. If you are interested in purchasing food through the Convention Center, please email [email protected]

View the floorplan & booth numbers here.

Deadlines & Refund Policy

Registration Deadlines:
October 18: Online Sponsorship Registrations confirmed.
November 1: Submission of all benefit items (e.g. logos, mobile app components).
December 20: Add or remove attendees. All attendees confirmed in the online sponsorship registration.

Refund Schedule/Policy:
August 31: 100% refund of deposit before this dates.
October 1: Registration and deposit deadline.
After November 30: Loss of full registration cost. No refunds after this point.

Reception, Check-in & Move Out

Sponsor/Booth Check-In & Move-In:
December 29: 12 PM to 4 PM, check-in at room West 102 ABC.
December 30: 8 AM TO 12 PM, check-in at room West 102 ABC. 12 PM to 2 PM, check-in at room North Ballroom AB.
Note: Look for signs that will direct you to the check-in area inside the convention center! Additionally, if labor is needed to move in, we recommend moving in on Dec. 30. Labor charges will be triple rate on Dec. 29.

Load-in and load-out dock with personal vehicles (POVs):
Exhibitors will be able to unload from 12:00 PM to 4:00 PM on Sunday, December 29th, and from 8:00 AM to 2:00 PM Monday, December 30th on the West Loading Dock

 Use of the dock is for UNLOADING only, sponsors may not park there while setting up. Once the car is unloaded it can be parked in the PCC garage, hotel garage or a local garage pending on the rate they’d like to pay.  

Sponsors can bring their own carts to unload, or, if they need assistance unloading, FOCUS will have a limited number of dollies available to borrow in the sponsorship hospitality suite.

Expert tip: By checking in on time or early, you will have the best chance for attendees to visit your booth. When Mission Way opens, there is little programming happening, meaning students will likely be eager to check out what sponsors are present!

Booth Move-Out:
January 3: 2 PM to 5 PM

Required Items to Submit

You will receive information from your FOCUS sponsorship contact regarding your sponsorship items and process for submission.

Hotel Information

To book your hotel, refer to your Sponsor Portal Task list for the link, as is shown in the picture below:

You are welcome to book any accommodations of your choice. You are not required to stay in FOCUS selected hotels.

Shipping / Electricity / Wi-Fi Options for Your Booth

Depending on what you bring to conference and how you desire to set up your sponsorship space, there may be additional items which you may require. Our Exhibitor Company, Fern, will be contacting you from an email address, [email protected], with an invite to One View to follow up with orders such as shipping and booth accessories. You can also contact them at 317.635.9606 or by email at [email protected]. There are applicable rates for these services.

Wifi and electricity: To order wifi or electricity, please fill out and submit the corresponding PDF form, which can be downloaded here.

Shipping: If you will be shipping anything to the convention center,  you MUST ship to our exhibiting company. You can ship to our exhibiting company through your provider (FedEx, UPS, etc.), but the exhibiting company will do all the handling to the convention center. There are applicable rates for this service.

If your items will arrive between November 18 - December 19, use the SLS20 Advanced Shipping Labels to ship your items, which can be downloaded here.

If your items will arrive at the Convention Center between December 27 - 29, use the SLS20 RUSH - Event Site Labels to ship your items, which can be downloaded here.

If your items will arrive at either site between December 20 - 26, there will be additional holiday charges.

Note: Please ensure you keep record of your tracking number, number of boxes and short description when shipping.

Scavenger Hunt

There will be a scavenger hunt through the mobile app with a QR code scan provided to you by FOCUS. FOCUS will promote the scavenger hunt to attendees to help drive traffic to your booth; You’re encouraged to utilize the scavenger hunt by engaging attendees who come to the booth for the scavenger hunt to participate in your raffle if you choose to provide one. 

Schedule & Venue

Full conference schedule coming! For current information, check out the SLS20 website.

SLS20 will be hosted at the Phoenix Convention Cetner located on 100 N 3rd St.

For a travel information, check out this transportation guide.

For parking information, check out the parking map.

First Time Sponsors

We're excited to have you join us! As first time sponsors of our conference, here are a few helpful tips:

  • Hotels are not included with your sponsorship. View hotel information here.
  • Wi-fi is not included with your sponsorship. View wi-fi information here.
  • If you are shipping to the convention center, additional charges apply. View details here.
  • To have a great experience, ensure you engage with the attendees. View best practices here. And, remember to have fun! 
  • Parking

    Sponsors will most likely choose to park in their hotel's parking lot or in the Phoenix Convention Center (PCC) garage. Parking in the PCC garage costs a flat rate of $12 per day. For additional parking options and information, take a look at the parking map

    Meals & Food

    Your SLS20 sponsorship includes lunch , but your breakfast and dinner are not provided. 

    Other food options:

    If you are planning to bring in large quantities of coffee or hot food, it will need to be purchased through the Convention Center. No outside hot food will be allowed; candy is acceptable. If you are interested in purchasing food through the Convention Center, please email [email protected]

    Best Practices

    Over the past few years, we have learned that the most successful sponsors are those who proactively engage attendees. Taking this information, we have put together a guide of best practices to help you make the most of your  sponsorship!

    What do you want to accomplish as a sponsor?

    • Once you’ve established your goals, you can begin to come up with some creative ideas
    • Most of our sponsors have one of the following goals:
      • Gather contact information
      • Sell products
      • Have conversations and make connections with attendees

    If you want to gather contact information:

    • Have an award or incentive for getting that information
      • i.e., signing up for a raffle
    • Have some fun props that attendees can take a picture of/with and then email that picture to the attendee after the conference

    If you want to sell products:

    • Display your products on and behind your booth
    • Tell students as they walk by that they would look great in your apparel
    • Ask them if they’ve ever heard of anything you are selling

    If you want to have a presence at SLS 2020, have conversations with attendees and make connections:

    • If you’re a religious sponsor, consider bringing a “How would you look in a habit/vestment” photo booth cut-out so students can take photos of themselves in it!
    • Fun props
    • Interactive games

    Other ways to generate traffic flow:

    • Stand in front of your table – don’t just sit behind it
    • Actively engage anyone who walks by
    • Make eye contact
    • Talk to them – do something fun!
      • "Do you want to sign up for a raffle?"
      • "Have you ever heard of the _________?"
      • Hand them an iPad with an interactive app or something that they can’t walk away with
    • Have students stop by your booth during a certain time to get a free giveaway
    • If there is enough buzz and excitement surrounding your booth, people will come and find you

    Remember, most of the attendees are college students, so you should engage them like college students!

    • College students have late hours
    • They don’t want to be marketed to
    • They want an experience
    • They love free stuff and food
    • They will rarely initiate a conversation with sponsors
    • Make yourself interesting and relevant to them!
    • Be casual. Anything too formal could make you seem unapproachable to students
    • Things to catch the eye:
      • Matching outfits
      • Interesting booth set up
      • Logos
      • Something fun!

    What to bring for your booths:

    • Laptop for video
    • Monitor, etc.
    • Posters
    • Brochures
    • Business cards
    • Signup sheets
    • Raffle prizes
    • Flair to help your booth look cool

    Booth Ideas

    To help match your organization with your ideal audience at conference, we ask you questions during the registration process. Attendees can then filter by category to view which sponsors align with their interests.

    Lead Generation Scanning Device

    Use a handheld device to scan attendees' wristbands to collect contact information and other demographic data for your organization to keep. You'll receive post-event reporting with the collected information. (No need for pen and paper!)  Applicable charges apply. Contact [email protected] for more information.

    Here is an example of what you'll see:


    Phoenix Convention Center: SLS20 sponsors will be on the lower level. For more information, refer to the interactive map.

    FOCUS' Expectations

    FOCUS faithfully adheres to the teachings of the Roman Catholic Church. We strive to create a faith-filled, orthodox environment for conference attendees.

    For this reason, FOCUS reserves the right, in its sole discretion, to refuse applications, pull or close any exhibits or events that frustrate its mission or contradict the teachings of the Magisterium of the Catholic Church as outlined in the following profession of faith:

    With firm faith I believe and profess each and everything that is contained in the Symbol of faith, namely:

    I believe in one God, the Father almighty, maker of heaven and earth, of all things visible and invisible. I believe in one Lord Jesus Christ, the Only Begotten Son of God, born of the Father before all ages. God from God, Light from Light, true God from true God, begotten, not made, consubstantial with the Father; through him all things were made. For us men and for our salvation he came down from heaven, and by the Holy Spirit was incarnate of the Virgin Mary, and became man. For our sake he was crucified under Pontius Pilate, he suffered death and was buried, and rose again on the third day in accordance with the Scriptures. He ascended into heaven and is seated at the right hand of the Father. He will come again in glory to judge the living and the dead and his kingdom will have no end. I believe in the Holy Spirit, the Lord, the giver of life, who proceeds from the Father and the Son, who with the Father and the Son is adored and glorified, who has spoken through the prophets. I believe in one, holy, catholic and apostolic Church. I confess one baptism for the forgiveness of sins and I look forward to the resurrection of the dead and the life of the world to come. Amen.

    With firm faith, I also believe everything contained in the word of God, whether written or handed down in Tradition, which the Church, either by a solemn judgment or by the ordinary and universal Magisterium, sets forth to be believed as divinely revealed.

    I also firmly accept and hold each and everything definitively proposed by the Church regarding teaching on faith and morals.

     Moreover, I adhere with religious submission of will and intellect to the teachings which either the Roman Pontiff or the College of Bishops enunciate when they exercise their authentic Magisterium, even if they do not intend to proclaim these teachings by a definitive act.

    SLS20 Website:

    SLS20 Video: YouTube

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